About Us
WHAT WE DO
Designing Premium Toys For Joyful Play
Steelbird Hi-Tech India Limited, renowned for its expertise in helmet manufacturing, has strategically expanded into the baby toys segment, a venture that reflects the company’s commitment to innovation and quality. With a legacy of trust built over decades, Steelbird Toys was launched to address the growing demand for safety, high-quality toys that meet the needs of modern parents and children. In just one year, Steelbird Toys has made significant inroads into the market, starting with the introduction of two models of baby walkers and quickly expanding to a broad range of products, including skating helmets, safety gear, cycling helmets, and baby bathers.
Steelbird’s foray into this new segment is not just about diversification but about setting new benchmarks in the industry. With a strategic investment of 20 crores, the company is focused on expanding its product lines, enhancing production facilities, and acquiring advanced machinery. Steelbird Toys is committed to offering products that prioritize safety, non-toxicity, and child-friendliness—qualities that are increasingly demanded by discerning parents.
Steelbird Toys products are designed to match international standards, making them a preferred choice for parents who seek high-quality products at Indian prices. By leveraging its extensive retail network, including 200 exclusive helmet shops and 3000 retailers, Steelbird is set to introduce its toys to a wider audience, with plans to expand to 10,000 retail points in the next two years. The company’s rapid growth and market penetration, particularly in tier-2 cities, underscore its ambition to capture a significant share of the baby toys market, which is currently dominated by imports.
As Steelbird continues to innovate and grow, it remains dedicated to delivering excellence, safety, and joy through its diverse range of products, solidifying its position as a leader in the baby toys industry.
WHAT WE DO
Designing Premium Toys For Joyful Play
Steelbird Hi-Tech India Limited, renowned for its expertise in helmet manufacturing, has strategically expanded into the baby toys segment, a venture that reflects the company’s commitment to innovation and quality. With a legacy of trust built over decades, Steelbird Toys was launched to address the growing demand for safety, high-quality toys that meet the needs of modern parents and children. In just one year, Steelbird Toys has made significant inroads into the market, starting with the introduction of two models of baby walkers and quickly expanding to a broad range of products, including skating helmets, safety gear, cycling helmets, and baby bathers.
Steelbird’s foray into this new segment is not just about diversification but about setting new benchmarks in the industry. With a strategic investment of 20 crores, the company is focused on expanding its product lines, enhancing production facilities, and acquiring advanced machinery. Steelbird Toys is committed to offering products that prioritize safety, non-toxicity, and child-friendliness—qualities that are increasingly demanded by discerning parents.
Steelbird Toys products are designed to match international standards, making them a preferred choice for parents who seek high-quality products at Indian prices. By leveraging its extensive retail network, including 200 exclusive helmet shops and 3000 retailers, Steelbird is set to introduce its toys to a wider audience, with plans to expand to 10,000 retail points in the next two years. The company’s rapid growth and market penetration, particularly in tier-2 cities, underscore its ambition to capture a significant share of the baby toys market, which is currently dominated by imports.
As Steelbird continues to innovate and grow, it remains dedicated to delivering excellence, safety, and joy through its diverse range of products, solidifying its position as a leader in the baby toys industry.
VISION
Redefining Play With Safety, Innovation, And Accessibility
Our vision is to set new standards in the baby toys industry by prioritizing the safety and well-being of children. We are committed to consistently innovating and delivering high-quality products that meet international standards and exceed customer expectations. Our goal is to become a leading brand in the baby toys segment by expanding our product range and deepening our market penetration across India. We aim to provide world-class, safe, and innovative baby toys at prices accessible to all Indian families. Additionally, we are dedicated to sustainable growth through expanding production facilities, acquiring advanced machinery, and increasing our retail presence across the country.
VISION
Redefining Play With Safety, Innovation, And Accessibility
Our vision is to set new standards in the baby toys industry by prioritizing the safety and well-being of children. We are committed to consistently innovating and delivering high-quality products that meet international standards and exceed customer expectations. Our goal is to become a leading brand in the baby toys segment by expanding our product range and deepening our market penetration across India. We aim to provide world-class, safe, and innovative baby toys at prices accessible to all Indian families. Additionally, we are dedicated to sustainable growth through expanding production facilities, acquiring advanced machinery, and increasing our retail presence across the country.
